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THE RISE OF THE CONTENT CREATOR AND WHY EVERY BRAND NEEDS ONE

In a guest post for B&T, Sheree Mutton (pictured below), Managing Director of Reeton Media, argues every brand needs a good storyteller....

SHEREE SHARES HER TOP CONTENT TECH TOOLS WITH WOMEN LOVE TECH

Managing Director and Chief Content Officer (CCO) of Reeton Media, Sheree Mutton recently shared her top content marketing tech tools...

WHAT’S THE TRUE VALUE OF CONTENT MARKETING?

“What return can we expect from all this content you’re creating?” You might have heard this, or something similar, from your boss, and...

HOW CONTENT MARKETING HAS CHANGED SINCE COVID-19

Life and business has changed significantly since the advent of COVID-19. We have adjusted our day-to-day movements, improved our...

HOW TO MAXIMISE YOUR SOCIAL MEDIA STRATEGY

So, you’ve built a content marketing strategy, you’ve honed your storytelling skills, and you’re creating content that connects. But have...

WHY VIDEO IS KEY FOR CONTENT MARKETING

According to The Buggles’ hit song, video killed the radio star. According to content marketing trends on the other hand, video is simply...

THE 4 P’S OF CONTENT CREATION

Creating content is easy. Creating content that connects, drives engagement and reaps genuine rewards is a different story all together....

HOW TO TURN YOUR WEBSITE INTO A LEAD-GENERATING POWERHOUSE

Website design has come a long way. From the bland and clunky, albeit momentous, first web page to go live in 1991 to the cutting-edge...

CREATING CONTENT THAT CONNECTS, ENGAGES AND INSPIRES

Not all content is created equal. As content continues to dominate the marketing landscape, many businesses are scrambling to get...

HOW TO BUILD AN EFFECTIVE CONTENT STRATEGY FOR YOUR BUSINESS

You’ve probably heard the expression “content is king”. Perhaps you’ve heard it so often that it’s starting to grate a little. Yet, there...

THE ART OF STORYTELLING AND HOW IT CAN BOOST YOUR MARKETING

When it comes to creating content, nothing is more powerful or more memorable than good storytelling. Brand storytelling has the power to...

WHY NOW IS A GOOD TIME TO INVEST IN CONTENT MARKETING

Businesses need to carefully manage their dollars, but cutting content marketing could lead to an even bigger hit to your bottom line....

SHEREE MUTTON TO HOST BUSINESS CHICKS MASTERCLASS ONLINE

Reeton Media Managing Director Sheree Barrett-Lennard (née Mutton) will reveal how to build a content marketing strategy that will...

SHEREE MUTTON NAMED AS A NOMINEE IN B&T'S WOMEN IN MEDIA POWER LIST 2019

Reeton Media founder and Managing Director Sheree Barrett-Lennard (née Mutton) has been named as a nominee in B&T's Women in Media Power...